MARKETING YOUR HOME FOR ALL IT’S WORTH!
Hiring an expert realtor to attract top buyers is always important but especially now, when the number of days on market has increased, leading to a rise in active listings as many prospective buyers wait for further interest rate cuts.
In June, Durham Region reported 877 sales with an average price of $956,428, closely mirroring June 2023, which had 891 sales at an average price of $996,452. Notably, active listings surged by 62 percent to 2,181 up from 1,344 in June 2023, the Central
Lakes Association of Realtors reports.
Get up to 18 per cent more
Many agents don’t have experience in this type of real estate market and are still underpricing listings in hopes of attracting multiple offers to get sellers the maximum market price. It’s a questionable strategy in our current market. Numerous recent sales
may have left money on the table.
The King Home Team: Royal Heritage Realty sells houses based on solid business principles that protect what is likely your largest asset, getting you as much as 18 percent more than other agents.
Protect your largest asset
We have proven experience selling in every type of market and through our Expert Advisor Home Selling System, achieve results that consistently exceed our clients’ expectations. Our system includes a comprehensive Local Market Analysis to ensure your house is competitively priced for today’s market – not the one in the rearview mirror. We look at trends and economic indicators and conduct a supply, demand and absorption analysis. In today’s higher-interest market, prospective buyers are more cautious than ever, underscoring the importance of ensuring your house is competitively
priced.
Marketing strategy
Our marketing strategy is about much more than simply putting a property on the MLS and hanging a sign in the front yard. Our 84-Point Marketing Plan will help sell your home at the top of the market in the least amount of time and includes a 24-7 Virtual Open House Tour, Weekend Open House, a Just Listed Neighbourhood Campaign, and print and online advertising to expose your home to a wide pool of target buyers. Because we know what is likely to attract a top buyer in today’s market, The King Home Team offers a pre-home inspection to give you an idea of what you can do to prepare your house for sale. We’ll offer advice on how to inexpensively update outdated interiors and increase your home’s curb appeal to stimulate offers and get you a full return on
your investment.
Professional staging
Professional staging complete with furniture and accessories is included in our services and will help your target buyer imagine calling your house their new home. Research shows staging decreases the amount of time a home spends on the market and increases a home’s dollar value. We also offer a wide variety of services to ensure your home shines, including handyman, garden, cleaning, window cleaning, painting and
driveway blacktop services.
Showcasing your home
Professional photography, drone photography and videography will highlight your home’s best and most unique attributes – differentiating it from the competition and helping buyers appreciate your home’s true value so it sells for top dollar. Attractive and informative marketing materials showcase your home as well as community amenities. We’re proud to call Durham Region home and our knowledge of area businesses, schools, walking trails, and even the best dog parks and cafés is second to none. We also market your home to other agents as we know another real estate professional may bring you a buyer.
Skillful negotiation
Regardless of how well a home is positioned to attract the perfect buyer, too many potentially good deals go bad because of poor negotiation skills. The King Home Team’s well-earned reputation for skillful negotiation goes a long way among fellow realtors to help ensure an outcome that serves your best interests.
If you find yourself in a financial bind when it comes time to renew your mortgage and are considering downsizing, please know we’ll provide valuable advice and will work with your budget to meet your needs.
Contact The King Home Team
Finding an expert realtor doesn’t have to be a daunting task. The King Home Team: Royal Heritage Realty is trained and qualified to meet your needs when you are ready to sell.
Please contact us today!
Maurice and Eleanor King
King Home Team
Sales Representatives B.E.D.S., B. Arch.
Mortgage # 08008171
Royal Heritage Realty Ltd. Brokerage
905-655-7236